Farming and Trust go Hand in Hand - ADT is Necessary

Putting a seed into the ground and trusting it will come up. This is the essence of farming. Of course, many factors come into play to make a crop become reality. Supporters of ADT know that innovative products and services can help a farm operation be successful, and a farmer’s trust in their offering is important. Darcy Herauf, ADT Board member with Farm Credit Canada, explains in this video clip how ADT helps his organization build trust with customers as well as with other partners with whom they do business.

Setting the expectation that data will be handled properly is a way for the ag industry to elevate and advance together. With leading #AgTech companies committing to ADT Core Principles and doing the work to be certified, farmers won’t have to guess about how their data is being used and shared. Todd Janzen, ADT Administrator and founding partner of Janzen Schroeder Ag Law, sums up the benefits of supporting ADT to both the farmer and the tech provider.

As the 2023 farming season of North America moves forward, now is a perfect time for companies offering technology platforms to seek ADT certification to enhance trust. For more information, contact ADT and be part of the necessary work of building #ADTTrust.